
Mobile App Usage Continues to rise every day. Are you missing out on engaging with your customers?
28/05/2014
The Key to Small Business: Making Space for Your Company on your Client’s Phone
02/07/2014Experts in the industry are suddenly throwing around the term “mobile app revolution”, saying that the unprecedented explosion of the mobile app market is comparable to the industrial revolution. It seems mind-boggling, but it’s true.
The numbers don’t lie. Nearly 103 billion apps were downloaded last year, which was up by 59% from the previous year.
Those numbers will only grow exponentially for 2014. With 70% of Australians owning a smartphone, and millions of others owning secondary devices like tablets and iPods, the demand for functional apps is only going to get larger. 13.08 million Australians downloaded a mobile app in the six months to May 2013. 7.5 million Australians accessed the internet via their mobile phone during June 2013, an increase of 33 per cent compared to June 2012.
What does it all mean?
The Experts are predicting that the numbers are going to keep surging. New technological developments are being unveiled every day, and smartphones and tablets are only becoming more accessible to everyone, you now have Windows Smartphones from Nokia for $150 and Android Smartphones for $150. This puts smartphones within the reach of everyone. It is predicted that there will be a mass demand for apps ranging across all industries – people are going to come to expect apps for pretty much everything. Why? Because it makes it so much simpler for interacting with a business.
It seems to be happening already today. Just about every industry you can think of has a “mobile app for that”. You can do everything from schedule a dentist appointment to checking out a pizza menu, ordering takeaway food, playing Angry Birds to video chatting with an overseas relative – all using apps.
But are people going to grow tired of apps? Nope!
Right now, mobile apps are booming. The demand for them is higher than ever. If you want your business to succeed, you should implement a mobile app for your customers that puts them directly in touch with your business, offering them all the functionality and engagement they need. Mobilise Solutions easy to use, DIY app builder that can get you started, quickly and affordably.